Zim fashion identity showcased on global scene

By Denise Shorayi

Zarguesia Fashion House dazzled the Paris Fashion Week as an emerging brand that has sparked waves with his native Zimbabwean inspired collection on the flying solo segment .

Owing to the spectacular show put up by the Stones of Fire Collection,Ishmael Tsakatsa, founder of Zargue’sia had to pull a final show stopper that had fans and commentators startled .

People were shocked to see the national fabric. People didn’t know of Zimbabwe’s rich and diverse culture thus wearing the national fabric on the global scene was an opportunity to show the world that Zimbabwe has a rich culture and also to show that Zimbabwe has an identity in the fashion world .Fans were thrilled as we were able to embrace our culture by wearing the national fabric ,he said.

While fashion weeks concentrate more on the official shows on the calendar with onlookers being enamored by big brands, it’s also an opportunity for emerging brands to get their name and brand in front of buyers, media, and the masses .

We received overwhelming responses and we were featured in 12 media houses and it was a good experience as Zimbabwe is not very well represented on the fashion scene and how we actually delivered beyond their expectation ,he added.

Zarguesia collection on the ramp at the Paris Fashion Week show fell in line with the trends set for the spring summer 2022 fashion season.

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